Bracelet Color Meaning

Today, many causes and charitable organizations rely on specific, yet, easily-recognizable branding. One of the earliest examples of this is the Livestrong campaign, which was represented by yellow. The color yellow was originally selected to represent the color of the uniform worn by race leaders during the Tour de France. Now, yellow is used to represent testicular cancer, amongst other things. Silicone bracelets offer a simple, cost-effective way to demonstrate your support for a number of causes, and can be customized for a more personal touch.

bracelet color meaning

Why Awareness Bracelets?

Charities and nonprofit organizations require a simple fundraising item that can efficiently raise money for their cause and promote their message and brand. On the other hand, those supporting the organization need an easy, low-commitment way to show their support and raise awareness for the cause they are supporting.

Popular fundraising merchandise items often include water bottles, t-shirts, tote bags, and coffee mugs. All of these are quite nice, but don’t indefinitely remain on one’s person like silicone bracelets do. Silicone awareness bracelets offer a simple, effective conversation starter so that you can spread awareness for the cause you are supporting.

The Meaning Behind the Colors


The color blue is used in a wide variety of different campaigns, including addiction recovery awareness, foster care awareness, hydrocephalus awareness, and more. Different shades of blue also represent colon and colorectal cancer, prostate cancer, and men’s health. In Canada, blue is the color for National Nonsmoking week!


Purple is often used to help raise awareness for ADHD, chronic and acute pain, and Trisomy 18. Like other colors, purple is used in cancer awareness campaigns, such as thyroid and testicular cancers, and Hodgkin’s lymphoma. It is also used to raise awareness for civic issues, such as domestic abuse and elder abuse, and drug overdose, amongst others.


Green is often used to represent both mental health and neurological disorders, including depression, bipolar disorder, Tourette’s, and Cerebral Palsy. It is also used to promote the donation of tissues, organs, and bone marrow. Green is also the color by environmental organizations to promote their causes.


The color red is used to bring awareness to a wide range of different causes. Some of the most popular causes include different types of heart diseases—cardiovascular diseases, congestive heart failure, congenital heart defects, and long QT syndrome. Red is also used in campaigns surrounding other diseases like HIV and AIDS, Apert syndrome, Wolf-Parkinson-White syndrome, and more.


  • Pink: this is an easy one. Pink is used to represent breast cancer and overall women’s health.
  • Yellow: beyond the Livestrong campaign, yellow is used is sarcoma & bone cancer awareness campaigns and suicide prevention.
  • White: the color white is used in lung cancer awareness and to promote adoption.

awareness bracelets color meaning

Launch a Successful Fundraising Campaign

Low Cost, High Margin

Silicone bracelets are the ultimate fundraising item for a few reasons. For starters, they can be purchased for less than a dollar when bought in bulk. In fact, the cost per band can reach as low as $0.16. However, your supporters will likely be willing to pay up to five or six dollars per band at your fundraising event. Don’t want to sell them individually? Hand them out when they are admitted to your fundraising event. Simply factor in the cost to the price of entry.

Always Visible

Unlike t-shirts, water bottles, and coffee mugs that have to be washed, silicone wristbands can be worn indefinitely. In fact, we give you all the tools you need to create eye-catching designs that are sure to start fruitful conversations about your cause. We also offer a wide range of colors and color patterns to fit your exact branding. No matter the cause, we have you covered.


All our bracelets are made from 100% durable silicone and are latex and lead-free. They are also non-allergenic, SDS certified, and resistant to heat, chemicals, and UV light. Unlike the other bands that we offer, silicone bracelets are reusable and can be worn for years with good maintenance. To get the most use out of your silicone bracelets, we recommend avoiding stretching them and leaving them in the sun for extended periods.

Get Started

We hope that this article has been helpful, but if you have further questions or need our support, feel free to start a conversation with our expert team. Just dial 800-261-2070 or use our chat feature!